Featured
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The Social Graph Must Die
Have we reached the breaking point? Has our collective exhaustion with social media — the incessant notifications, the oppressive filter bubbles, the outright denial of our individuality — finally exhausted the excuses, apologies, and band-aid fixes? Here’s the #ElephantInTheRoom: The social graph is a terrible basis for matching…
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The Surprising Potential of a De-Smooshed Twitter
A unique real-world experiment, powered by an AI, that highlights the rewards and challenges of treating people on Twitter like individuals. Read the full report on Primal for Twitter, a personal intelligent assistant for content discovery. The Surprising Potential of a De-Smooshed Twitter
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How Primal’s artificial intelligence creates meaningful interests data
The most frequently asked question about Primal is, Where do you get the interests data? It’s a fair question. If Primal is the most comprehensive source of open interests data in the world, it begs the question of where we get this valuable data.…
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Where Big Data Fails…and Why
Data-driven technologies are plagued with small data problems. Their performance suffers in markets that aggregate a large number of unique interests. Some of the largest markets share these small data characteristics, including local ecommerce, personalized media, and interest networking. New approaches are needed that…