Posts Tagged ‘data analysis’

Social Media Analysis using your Interest Graph

Wednesday, September 5th, 2012

News alert! Your social network wants to get to know you. Unfortunately, identifying and understanding your interests based on 140 characters is pretty hard to do! That’s why marketers are busy trying everything to get to know you better.

In this post, we’ll demonstrate how Primal can be used to power social media analysis. This demos highlights tweets about topics you are interested in and helps you discover related topics that people are tweeting about right now!

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A Reality Check on Big Data

Saturday, March 3rd, 2012

The fervor around big data continues to grow. The World Economic Forum and The New York Times are jumping on the bandwagon. While we share their enthusiasm for the potential, big data needs a reality check.

Here are just a few of the how-do-you-get-there-from-here questions for anyone considering big data projects. (more…)