Posts Tagged ‘interest networks’

A Visual History of The Next Big Thing (and how to see The Next One coming)

Saturday, December 14th, 2013

First published on

In business, vision isn’t some mythical ability to see the future. It’s about being able to recognize a pattern and apply it to something new, before others see it coming.

In this post, we’ll introduce you to one such pattern, the gestation of new media within old media. We’ll then review some examples of how the pattern has repeated itself over the past 30-years, from one Big Thing to the Next.

We’ll then apply the pattern in the here-and-now, to see how it points to The Next Big Things. (more…)

Primal: "Welcome to your interest network"

Wednesday, April 24th, 2013

Some things are too important to leave to anyone else. For me, the health of my family is one example. There isn’t an aspect of that interest that I can live without. And when new information surfaces, it needs to find me.

Whether its your health, your business, or your life’s purpose, you need comprehensive information and a service that’s dedicated to your individual interests, 24/7.

Where can you find an information service dedicated to the topics and content you truly care about? Your interest network would be as unique and one-of-a-kind as you are. But you don’t have the time to build it yourself and you don’t have the money to get others to do it for you.

Welcome to Primal, your interest network, made-to-order. It’s free for individuals and affordable for companies of all sizes. And now anyone can start an interest network. (more…)

Primal-Powered Learning Sherpa Voted Education App with Most Potential

Monday, June 11th, 2012

Learning Sherpa, a Primal-powered application that tailors educational content based on the intersection of interests between educators and students, was awarded The Learners’ Choice Prize in the Desire2Learn Edge Challenge. Learning Sherpa was selected as the submission with the most potential to have a lasting impact on teaching and learning.


What is Interest Networking?

Friday, January 20th, 2012

A growing list of companies are making “interests” the focus of their value proposition: Twitter allows you to “follow your interests”; Gravity (AOL) “unlocks the interest graph”; Pinterest “organize(s) and share(s) the things you love”; Quora “connects you to everything you want to know about” — just to name a few.

Many believe the company that dominates interest networking will be The Next Big Thing (1) (2) (3).

But interest networking remains a bit of a mystery. What is it?

Antisocial Networking: How Small (and Valuable) Can Social Networks Get?

Sunday, November 30th, 2008

Antisocial networks like Snubster began as parody; a backlash against large social networks and our fatigue in managing virtual “friends” we barely know. But there are far more powerful and systemic trends leading towards true antisocial networks. The question of where social networking is heading and where it ends is important for anyone investing or venturing online. Paradoxically, the biggest and most valuable networks will be the ones that can deal effectively with the smallest things.

My previous venture builds and manages large-scale communities. There we witnessed a constant churn of community members into smaller cliques. Even though the communities are focused on very specific interests, namely individual recording artists, cliques form around every topic imaginable, most having nothing to do with music at all.

Large networks like Facebook or LinkedIn face this fragmentation on a massive scale. But even the narrowest social network is not immune. Any service that’s organized around a static activity or interest will become fragmented as its membership grows. The reason is that the very organizing bases for social networks, the foundations for their existence, are constantly changing from within.


Interest Networks Don’t Need to Socialize

Friday, October 10th, 2008

Here’s a glimpse into a future where interest networks are liberated from documents and social networks.

Past: Connecting People

The social dimension of the Web imparts a powerful influence on knowledge acquisition. People discover each other through the intersections of documents they create.

Unfortunately, this is a terribly protracted process. As Howard Bloom points out, “When we try to find each other, and try to find the knowledge we get from each other, these days it’s as difficult as getting from New York to California in 1848.” (1) (more…)