Content curation, the activity of collecting, organizing, and presenting information of interest to a target audience, is an essential component of content marketing.
As in many areas of marketing, aspects of content curation are being automated. Marketers are exploring how smart machines can help improve their productivity and performance.
Introducing Primal’s intelligent content feeds
If you’re like us, RSS feeds are an essential part of your content pipeline. You use these feeds to keep track of the sources you care about, and share the best items with your customers and colleagues.
Introducing Primal’s content service
You need content that’s tailored to your unique perspective, supporting the topics and sources that make you stand out from the crowd. You need a superstore, not a corner store, and you don’t want to do a lot of work to get it.